Fitness Served Daily is a lifestyle brand with a heavy influence on fitness, inspiring and fueling othersโ hunger for greatness. Our collaboration includes a brand story video, commercial film, and testimonials from loyal customers who support their message.
Brand Story Video
This was a project with the founder, Isaiah Cheuk about how FSD started, what inspired the designs that go into the graphic shirts, and what his hope for the brandโs future will be. The video is used primarily on the companyโs website as well as their social media to help newer and existing customers connect with the brand.
Film Commercial
The idea for this commercial was to showcase the brandโs lifestyle and mission, to pursue greatness with an unrelenting spirit. We coordinated with influencers, athletes, and a tennis group to direct and shoot a cohesive story that brings awareness to the brand.
Video Testimonial
We created a video testimonial interviewing a few loyal customers what Fitness Served Daily means to them and how they feel connected to the brand. People who watch this will feel inspired to work out and want to wear the same apparel to represent their own fitness journey.